Template · Strategy & competition
VRIO Framework template
For four tests for whether something you own is a real advantage: valuable, rare, hard to copy, and organised to exploit. Leave it alone when the question is about the outside world; this looks inward only. Instead Porter's Five Forces or PESTEL, for the outside world; VRIO only looks inward.
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Nothing here asks for an email. The files are static and you can link straight to them.
What you may do with it
This sheet, meaning our drawing and layout of it, is released under Creative Commons Attribution 4.0 International. Use it commercially, put it in a client deck, print it for a workshop, adapt it. Keep the attribution line that is printed on the sheet and you have met the licence.
Originator: Jay B. Barney. The framework itself is not ours to license, and the written entry behind this page, its worked example, critiques and sources, stays all rights reserved. The full licence position is set out in plain English.
Before you fill it in
A blank template is the easy part. The entry behind it covers how to run VRIO Framework properly, a worked example, the pitfalls real teams hit, and the situations where it is the wrong tool and something else would serve better.